Is Online Printing All what it is cracked up to be?

The so-called experts said Television would mark the decline of radio and Cable TV would topple broadcast TV, and desktop publishing would eliminate typesetting, the Internet would end print publications and digital printing replacing offset printing. Nonsense. If we listened to the “experts” the world would still be flat. All this chatter is demagoguery at its best.

As in each of those industries they have adapted to technological advancements. Not abandoning their industry but enhancing it as is the case with online printing service.

What is online printing? It is the instant price calculator with shipping prices.  In most cases it is an Internet service that brokers print. Most are not printing services but print brokers capitalizing on automation. Nothing more than a middle man. Sure there is a convenience of instant gratification but little difference between online printing and using your Austin Printing service like Bartleby press. It is all about customer service, a value less appreciated. Depending on your turnaround time pricing can double in print cost and shipping can range from $10 to $65 on a small order. Making most print project comparable to a local Austin printing service.

Simple economics are dictating that business’ downsize and out-source their printing service, whether digital printing or offset color printing. Many organizations and businesses are still waking up to the convenience of online printing services but they should not abandon their Austin printing service partnership. If your current printing service is not supporting online requests or stepping up their customer service then finding another partner like Bartleby Press is in order. Austin printing services that remain have adapted and learned that online service is part of the new wave of doing business.

These days, surviving printing services like Bartleby Press thrive and deliver your printed products as you sit in the convenience of your office or home. They understand the need for customer service for those times when you are in a real pickle.

As convenient and easy as the online printing service may be consider the alternative and continue to support your local Austin Printing service. It will benefit everyone in the long run.

About the Author: Thomas Miner is president of Bartleby Press an Austin printing Service.