Flyer Printing as Cost Effective Advertising

Flyer printing can be a really useful means of getting the word out about your business. If you provide a fairly common service or product, you should consider flyer printing as a means of advertising for your business.

Flyer printing can be done with little expense and the more flyers you print, the lower the cost.  There are printing services that will give you inexpensive quotes and provide your business with flyer printing services.  Flyer printing has been an effective form of advertising for literally hundreds of years.

In fact, flyer printing was one of the very first types of commercial advertising ever put into use.  Tacking a flyer on walls, and trees, telephone poles, and street signs was probably the first form of outside billboard advertising.  Although with today’s laws and regulations, it is not recommended that you plaster outside walls, poles, or signs with your business flyers.

The best place to put them is up on community bulletin boards such as those often found in Laundromats and grocery stores.  Lots of businesses do door-to-door canvassing, featuring flyers.  Sometimes flyers are handed out in parking lots and strip malls.

One of the best things you can do to bring attention to your business is to feature color flyer printing in your advertising.  Pink, blue, and green are among the favored colors for flyer printing.

Pink paper is often chosen because it grabs the eye of the recipient.  Blue is a color that people find comforting and it relays a feeling of security and professionalism.  Green, of course, is the color of money.

If you are considering printing a large number of flyers (thousands) at one time, you might want to look into the services of a local printing service like Bartleby Press.

Whatever way you choose to distribute your newly designed flyers, you will want them to have a clean layout with a call-to-action message.  Flyer printing often involves offering a special discount or a coupon for savings to the flyer recipient.  Often, it is the special offer that brings them through the door .